Municipal castings manufacturer R&B (sadly, nothing to do with Craig David!) approached Kensa to refresh their brand after sporting the same logo for over 30 years. They were open to a fresh new look, but wanted to keep the trademark “button and bar” pattern which is physically imprinted into their products.
Along with a bold, energetic new logo and cutting edge dark-mode website design, we created a bespoke 3D video which showcases their modular product range stacking together to form a complete solution – resonating with their customers whilst elevating the brand.
The impactful new branding is now reflected on everything from brochures and business cards to promotional items and workwear – even their arctic lorries got a much needed facelift! We continue to work closely with R&B on new product launches to further expand their reach and market share.
