Bridge Cheese manufacture cheese for the foodservice industry, from pizza toppings to lasagne sauce – if you can imagine it, they can make it in cheese! But their old website was letting them down, so they came to us for a fresh new look to showcase their expertise and playful personality.
We explored a range of web design concepts to reposition the brand, from creative cuisine to restaurant-centric. But it was the wildcard that captured their imagination, featuring a 3D world with their distinctive logo constructed out of cheese, visually illustrating their manufacturing capabilities in a totally memorable way.
We developed a series of cheesy illustrations to represent each product category, brought to life with playful animations to keep customers exploring. Our copywriting team had fun squeezing in as many cheesy puns as possible, too! Who says B2B marketing has to be boring?
